Marketing Data Analyst
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Tidal Weekly Live Streams

 

TIDAL Live Streams

 
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Live Stream Spotlight

TIDALXCOLDPLAY - NOVEMBER 2015

Assisted in ideation and execution of a week-long campaign to drive awareness of Coldplay's first "Adventure of a Lifetime" show at the Belasco Theater in LA. Fans won ticks via tagging friends in posts, submitting Coldplay playlists, going on a physical scavenger hunt to find tickets and completing obscure song lyrics.

The first TIDALXColdplay concert at the Belasco Theater was scheduled for 11/13 and promptly canceled due to word of Paris attacks.

  • Participated in last-minute crisis communication efforts to cancel the show and live stream scheduled for the evening
  • For the rescheduled show on 11/21, I live-posted to Facebook, Twitter and Instagram communities while answering questions, troubleshooting technical issues, and capturing user generated content for use as promotional material

On an ongoing basis, I manage promotion, live posting and community management for TIDAL live streams. A sample of live streams I've participated in and managed can be found below.

TIDAL X Latinos with YandeL
 

TIDAL X Cultura Profetica
 

TIDAL X ONE AFRICA MUSIC FESTIVAL

TIDAL X Change with Lil Wayne
 

TIDAL X BROOKLYN HIP HOP FESTIVAL WITH NAS

TIDAL X DIASPORA CALLING ART AND MUSIC EVENT WITH MS. LAURYN HILL

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TIDAL X FUTURE NOW WITH DEMI LOVATO AND NICK JONAS

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TIDAL X Yandel Live from Puerto Rico
 

TIDAL X JASON ALDEAN